Decathlon
Spring-Summer Campaign
When Decathlon asked us to step in on their Spring-Summer campaign we said ‘Definitely*’.
Initially creating a National OOH campaign, the project quickly evolved to incorporate BVOD for Sky, ITV Hub and All 4 on-demand.
Timings were tight and the team here had to rise to the challenge producing over 80 individual pieces of artwork for OOH (Print and Digital – static and animated), alongside creating the BVOD executions, organising film and photography shoots, location, permissions, health and safety and safeguarding, all within a matter of weeks and finally liaising with media agencies to fulfil across various formats.
Spring-Summer Campaign
CLIENT
Decathlon UK
YEAR
2022
SERVICES
Full service ATL campaign
WEBSITE
